Getting your brand exposed to the market can be easily done by investing in promotional products and one of the most popular and fun ways to do this is through promotional flash drives. In today’s society, computers, laptops and other technology gadgets mean that flash drives are the perfect give-away accessory to your customers.
There are many reasons why promotional flash drives are great for marketing purposes; they are convenient, portable and practical. Since almost every desktop and laptop has at least one USB port, there is no better way to get your company brand exposed. And since you can get them custom printed with your company name and logo, people will start associating the device with the brand.
If you compare the practicalities of flash drives with other promotional products, such as pens, notepads and keyrings, they offer value for money in terms of longevity. Pens eventually run out and notepads get thrown away but promotional flash drives can function and serve the user for many years, whilst being a highly useful marketing tool.
In the last few years, promotional flash drives have evolved a lot. Firstly, in terms of design and secondly, their memory size. Nowadays you don’t have to stick to dull designs with a single colour print when you can customise them in all kinds of shapes, sizes and colours. For example, you can get USB wristbands and funky USB people for a range of themes such as football players. The more distinctive they look, the more they will be remembered and create a positive impact.
Memory size is another evolvement, with 4 GB, 8 GB, 16 GB and a massive 32 GB sizes available. This is ideal for people who work in businesses and need USB drives to store large amounts of data such as spreadsheets, images and even presentations. Imagine you have an upcoming presentation with some clients; you will look organised and professional with such a compact item and you can store all your files without having to worry about losing anything.
Promotional flash drives can do wonders for your company image and you should consider handing them out during your next trade show or marketing event. No doubt they will be well received with customers and it is a reliable item that people will use over and over again, which means that your brand has the potential to be seen by a larger audience.
Businesses are always seeking to come up with creative ideas to market their brand, whether it is to attract new customers or to keep existing ones. Promotional memory sticks are a perfect way to make a positive impact and they are the ideal product to market in today’s computer generation.
Thinking about how many people use a computer or laptop, they would generally also use a memory stick to store data and images, transfer files, load presentations and so on. Computers are used in virtually every home and office and there is no better way to get your company brand exposed than on a flash drive. When they are custom printed with your name and logo, customers begin associating the gadget with the brand.
A good marketing strategy is to load your company’s product and service information onto each USB flash drive, along with pre loaded presentations and a link to your website. The USB drive then becomes a serious marketing platform and tool to get your message out to your target market This is a far more interactive method than sending out heavy catalogues with pages of information. Promotional memory sticks can be given to prospective customers to encourage them purchase your products. Since most people need a flash drive, it is one of the most useful promotional items to giveaway and anyone would be happy to receive one.
There are a wide variety of shapes, sizes and colours to choose from when considering customised designs for your memory sticks. Ideally, you want to choose designs that compliment your company’s logo, so that there is a strong association with your nature of business. For example, if you’re in the pharmaceutical industry, you could create a flash drive in the shape of a pill or tablet. A metal or leather material flash drive will work perfectly as an executive gift for clients or even employees as a token of appreciation. Designing something unique will definitely grab the attention of customers and prospects because you will stand out from your competitors.
Businesses choose to invest in promotional memory sticks because they offer real marketing value. Though they may be slightly expensive, the device will be undoubtedly be used over and over again. Compared to other promotional items, such as pens, notepads and mugs, your promotional USB sticks will stand out from them all as a practical, useful and visible device.
They can also serve as dual functioning items, for example, USB pens, USB lanyards and USB keyrings. The more useful the products are, the more time customers spend seeing them, thereby maximising exposure. Under these circumstances, your company’s name will get noticed and remembered and if your memory sticks are of high quality, your company will be associated with high quality as well.
To create a positive impact on your product marketing campaign, promotional memory sticks will be the modern and practical item to giveaway. They act as an incentive and will used over and over again. The practicalities are truly a good investment for your long term marketing and branding strategy.
Promotional products have been used as a marketing tool for decades, however, in recent years, businesses are trying to move away from traditional products such as pens, organizers and umbrellas and investing in promotional USB drives. The USB drive is a portable device for storing and transferring many types of files, including text documents, audio and video files, images and graphics. They are popular primarily due to their small size and weight, making them ideal as promotional items.
With computers becoming more and more an everyday essential tool, USB drives are considered an easy way to access personal files, such as photos or business files, such as spreadsheets. Promotional USB drives effectively advertise brands, as they are always visible on the users' computer.
When planning for your promotional product campaign, you need a clear, concise concept to make it work. USB drives are an excellent way to show your customers your creative edge by custom designing them to suit your brand. Since they come in a variety of shapes, sizes and colours, you should take advantage of this and design something different. It is vital that your promotional merchandise is distinctive, to really stand out from your competitors. For example, football clubs can have customised flash drives as football players. The message you want to convey is that your business is unique and memorable, and your USB drive should do just that.
A great benefit of promotional USB drives are that they will be frequently used and kept within reach, being visible not only to their owners, but for people around them as well, thus expanding your marketing audience. Under such circumstances your company's name will get noticed and remembered and if your USB's are of high quality, your company will be associated with high quality as well. For someone who is in the office, or who works on a computer, what better way to remind them of your company logo and brand, than with a tool that they will use every day?
USB flash drives are durable, portable and have a large storage capacity, making them a very practical item compared to other promotional products. Imagine you have a presentation with some important clients; you will look organised and professional with such a compact item and you can store all your files without having to worry about losing anything. For added impact, you can give out your custom USB drive to your clients at the end.
Promotional USB drives will deliver a positive impact on your customers, clients and even your employees. The fact is that during a tough economic climate, a business has to do much more to retain their current customer base and work harder to get new customers. You can pre-load digital copies of your sales materials on the drive and give them away at trade shows and corporate events. They act as an incentive and will be used over and over again. In the workplace, you can go one step further by creating USB lanyards, so your employees will always be carrying a USB drive with them.
USB flash drives are an extremely effective device for promoting your company brand. Small in size but large in storage capacity, they are the modern, ideal way to transfer data files from one computer to another. Since almost every computer/laptop has at least one built in USB port, they are used in virtually every home and office.
Promotional flash drives are popular for many businesses to use as part of their marketing campaigns. They can even have pre-programmed files on them such as presentations, product catalogues, links to your website or any other special files you want to include.
The major advantages of promotional flash drives are that they are small, lightweight, versatile and, most importantly, very popular with recipients. Everyone from students to CEOs wants and needs a flash drive. They are often kept and used for a long time, acting as a miniature billboard for anyone who uses it thereby maximizing exposure to your brand. Popularity looks like it is still set to grow with the introduction of higher memory sizes including 4 GB, 8 GB, 16 GB and a massive 32 GB. For example, certain types of businesses need lots of space, like architectural firms, who often use huge CAD files. So a high capacity drive would be perfect for promoting to these business sectors.
There is a wide variety in all manner of materials to choose from, including plastic, metal, leather and even creative, inspiring designs such as USB people. For added impact, you can include dual functionalities, such as a USB pen, USB lanyard or a USB keying so your customers will always remember that they have a flash drive at their convenience. The practicalities are truly a good investment for your long term branding strategy.
Nowadays you are not limited to a small selection of shapes, you can get custom made flash drives in almost any shape and size you want – your imagination is your limit. The message you want to convey is that your business is unique and memorable, and your promotional flash drive should do just that. Many businesses are realising the benefits of them over other promotional items, such as mugs, because USBs are the perfect device in today’s computer generation.
Customised promotional flash drives are a powerful emotional tool. Imagine your customers at their desk having fun playing with an eccentric USB shaped like a Rubick's cube. Undoubtedly, they will keep fiddling about with it, suggesting that your brand is fun and distinctive.
Did you know you can have your own, unique, custom-made branded flash drive?
Costing a lot less that you may think, flash drives can be made to match your marketing campaigns, brand, theme, logo... whatever you can think of. From drink bottles to fish, characters to clothing, you can have a fully branded flash drive in just about any size and shape you need. While they may cost a little more than standard flash drives, they can really help strengthen your marketing message.
Why not get one made based on your logo? You're not limited to a fixed shape like standard flash drives, so take advantage and create a shape that will maximise your exposure, not compromise it.